I am taking a break from my regular routine of sharing three things I heard, talked about, learned or read to highlight my last few days at work. Admittedly, I try to keep the company stuff to a minimum on About That Ratio; today, I feel it is ok to pull the curtain back a bit and share my pride and enthusiasm for our dynamic team at Bank Director.
Ours is a successful small business, one composed of entrepreneurs and hard workers. Today, CEOs, CFOs, General Counsels, Presidents, Chairmen and board members of financial institutions nationwide rely on our digital offerings, conferences, research reports, educational programs and Bank Director magazine to keep pace with an ever-changing business landscape. Yes, we’ve been in business since 1991; however, our relationships with this hugely influential audience didn’t materialize overnight. In fact, the past 36 months have driven much of our financial and reputational growth. So as we celebrated our team’s three-year anniversary on Wednesday (I’ll explain below), I thought to share some thoughts and pictures this morning.
(1) For the Bank Director brand, a big change occurred in mid-2010, when our founder and Chairman sold our sister company, Corporate Board Member, to the NYSE. Concomitant to that transaction, he began to assemble a team to “modernize” the Bank Director franchise. This included a new website, new logo and company color scheme, new events, new editorial features, new data, new research, new sales efforts, new marketing campaigns, new PR efforts, and so on and so on. So it was with real pride that our team of 17 strong celebrated what we’ve done over the past three years to re-build, re-imagine and re-position our company as the information resource for leaders throughout the financial community.
(2) While we work hard, we do play well together. From snuggies in the office to orange flair being worn at our events, our company’s personality is a fun and creative one. This was on full display as we laughed it up on Tuesday. Here are a few fun, SFW pictures that show the lighter side of our crew, both in our Brentwood, Tennessee office and “down the road” at Arrington Vineyards.
(3) Finally, kudos to all those who preceded our team. While people come and go, our brand and reputation reflects many years of hard work and the collective efforts of many talented men and women. In addition, big thanks to companies like Circ (supporting our web and hosting needs), Robertson Design (for design), Data Marketing (in terms of fulfillment), Snapshot (videos), PrintWorks (prints materials for our conferences & reprints) and Grafix Solutions (business cards) for helping us look good!
While change is a constant, it is impressive to look back to the very first issue of the magazine and see how far we’ve come. I’ve shared this proverb before (and will most likely do so again): “If you want to go fast, go alone. If you want to go far, go together.” Appropriate for how we got here today… and how we aspire to grow in the future.
Aloha Friday!
About That Ratio 
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